SelfWealth Limited ( ASX:SWF )

Today’s ASX junior has been operating a CHESS-sponsored online broking platform for two years. It offers an industry leading low flat fee of just $9.50 per trade, regardless of the amount transacted.

That in itself, and the potential growth in investor numbers that it could bring, is enough to consider an investment in the stock. Yet this is much more than simply a low-cost online broker.

It has a two-tier offering, targeting the country’s growing number of self-directed investors, with a differentiated technology portal. It has something that is unlike anything seen in Australia before — a peer-to-peer portfolio construction tool built using actual investment portfolio performance of its users.

This is timely, because there’s rising awareness that a majority of fund managers fail to beat the index that they are tracking, despite charging high fees.

Technological developments combined with a growing realisation around the unnecessarily high fees charged by traditional stockbrokers and financial advisors is certainly disrupting financial markets.

And this growing Fintech market, along with the need for cheaper and improved service, presents a huge opportunity for switched on and nimble FinTech juniors such as today’s company.

The information on this page should not be the only trigger for your investment decision. Click on the link below for a more in-depth and informed examination of the company. We strongly recommend you seek professional financial advice whenever making financial investment decisions.

This company certainly ticks all the boxes: It’s operating in the growing online broking industry, offering industry leading low fees, and a peer-to-peer portfolio construction tool, led by a savvy and experienced management team with years of experience in the industry.

Having listed on the ASX less than a month ago, it’s still flying under the radar for FinTech investors, but it is working hard and fast to give its ~$18 million market cap a boost.



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selfwealth brokerage platform

Newly Listed Online Broker Delivers Low Cost P2P Portfolio Construction Tool

Three million Australians have online broking accounts, with around 700,000 of those being active online traders. Currently the big banks own 75-80% of that business through their platforms — CommSec, nabtrade, and the like.

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